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What You'll Do
- Develop and implement comprehensive marketing plans and campaigns for NXP's various product lines, aligning with business objectives and market trends.
- Conduct thorough market research and competitive analysis to identify new opportunities, customer needs, and market gaps.
- Define and articulate product value propositions, messaging, and positioning for target segments.
- Create compelling marketing collateral, including presentations, brochures, datasheets, website content, case studies, and sales tools.
- Plan and execute integrated marketing communications programs across various channels, such as digital marketing, events, webinars, and public relations.
- Collaborate closely with product management, sales, and engineering teams to ensure consistent messaging and effective market penetration.
- Monitor and analyze marketing campaign performance, providing insights and recommendations for optimization.
- Support sales teams with necessary marketing materials and training to enhance their effectiveness.
- Contribute to the overall brand strategy and ensure brand consistency across all marketing initiatives.
- Job Qualifications Master's degree in Marketing, Business Administration, Electrical Engineering, or a related field.
- Background and skills in AI would be a plus Experience in commercial marketing, product marketing, or a similar role within the semiconductor or high-tech industry.
- Proven track record of developing and executing successful marketing strategies and campaigns that drive business results.
- Understanding of semiconductor products, technologies, and market dynamics.
- Written and verbal communication skills, with the ability to translate complex technical information into clear, concise, and compelling marketing messages.
- Demonstrated ability to collaborate effectively with cross-functional teams, including sales, product management, and engineering.
- Proficiency in marketing automation platforms, CRM systems, and analytics tools.
- Analytical skills with the ability to interpret data and make data-driven decisions.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
- English is required; knowledge of Dutch is a plus.
- More information about NXP in France... #LI-7795
Sourced directly from NXP Semiconductors’s career page
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Specialisation
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809 positions
Job ID
/job/Toulouse/Commercial-Marketing---Fixed-term-contract-for-2-years_R-10065670-1
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