Director of Marketing, Go To Market

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NXP is seeking a Marketing professional with knowledge of the global Mobile and Supporting IoT markets for NXP's Wallet (NFC / eSE / eUICC) and UWB product lines.
Lead product business planning activities including: market/technology trends, market sizing (TAM, SAM, SOM), key customers to win, competitive analysis, revenue, product positioning and pricing for Americas, Japan, and EMEA regions. • Develops and executes go-to-market plans for SET product lines (Wallet & UWB) • Manage the opportunity funnel across OEM, Tier 1, and module vendors and work closely with Sales to achieve design wins • Maintain short and long term forecasts • Gain in-depth understanding of customer applications and competitor solutions to define NXP product roadmap and insure products are compelling and differentiated • Develop customer presentations to support design in process • Manage and Drive multiple Partnerships • Identify and develop new Ecosystems • Collaborate with Product Marketing to develop white papers, solutions briefs and competitive positioning • Drive outbound marketing activities including product promotions, industry events, trade shows, customer/partner press announcements, product launches, website updates, and joint marketing with partners.

, incentive compensation, and/or equity for certain roles.
Company benefits include health. dental, and vision insurance. 401(k), and paid leave.
Please note that the base salary range (OR hourly rate) is a guideline, and individual total compensation may vary based on a number of factors such as qualifications, skill level, work location, and other business and organizational needs.
This base pay range is specific to California and is not applicable to other locations.
A reasonable estimate of the base salary range as of the date of this posting is: $196,800 to $270,600 annually More information about NXP in the United States...
NXP is an Equal Opportunity/Affirmative Action Employer regardless of age, color, national origin, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, marital status, status as a disabled veteran and/or veteran of the Vietnam Era or any other characteristic protected by federal, state or local law.
In addition, NXP will provide reasonable accommodations for otherwise qualified disabled individuals. #LI-6692

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