Business Development Manager

What You'll Do

• Execute the go-to-market strategy for target verticals described by the product line Win sockets in end user pilots and at lighthouse projects Expand our share at inlay customers, converters and end users.
• Build relationships and partner with other value chain players (tag manufacturers, reader OEMs, systems integrators) to win projects Capture voice-of-customer to inform product line about market requirements.
• Translate customer needs into solution requirements, influencing product roadmaps and reference designs.
• Own design-win forecast and deliver on Design win targets Represent the company at industry events, webinars, and standards bodies; deliver demos and talks.
• Required Qualifications X+ years of Business Development / Commercial experience (solution selling, partner management, enterprise account growth).
• UHF RFID expertise: Either direct experience in UHF RFID (tags, readers, ICs, middleware, end-to-end solutions), or From an end user that has deployed UHF RFID at scale, or Coming from the competition (RFID tag IC vendors, tag/reader OEMs, or solution providers, distributor).
• NFC expertise: Either direct experience in NFC (tags, readers, ICs, middleware, end-to-end solutions), or From an end user that has deployed NFC at scale, or Coming from the competition (RFID tag IC vendors, tag/reader OEMs, or solution providers, distributor).
• Proven track record of creating qualified DW pipeline.
• Ideal add-on: Experience in one or more verticals: retail, logistics, industrial manufacturing, apparel, healthcare, or automotive.
• Knowledge of physics basics for UHF (read range variables, materials, tagging best practices) Familiarity with RFID standards (GS1 EPC Gen2), NFC standard (NFC Forum, ISO14443, ISO/IES 18092), Security Standard.
• More information about NXP in Japan... #LI-047f