DSP Product Marketing Manager

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What You'll Do

  • Content Creation: Design, write, and publish deep technical content, including blogs, white papers, case studies, design guides, and presentations that educate developers and engineers on product capabilities and use cases.
  • Product Lifecycle Management: Manage product journey from inception to end-of-life and all in between, write and present MRDs and PRDs, get buy-in from stakeholders.
  • Cross-Functional Collaboration: Partner closely with engineering, product management, and field teams to translate technical features into clear, concise, and compelling value propositions for target personas.
  • Go-to-Market (GTM) Strategy: Develop and execute GTM plans for product launches, ensuring consistent messaging across all marketing, sales, and partner channels.
  • Technical Advocacy & Evangelism: Serve as a public-facing evangelist, representing the company at industry events, conferences, and customer meetings to showcase product capabilities and gather market insights.
  • Define and manage product demos.
  • Sales & Partner Enablement: Create training materials, competitive battle cards, and technical resources to equip sales teams and partners with the information needed to drive adoption and win deals.
  • Market & Competitive Analysis: Monitor evolving trends, market dynamics, SWOTs, and competitive landscape to position products for success.
  • Requirements Position Requirements : 5 or more years of total relevant work experience in semiconductor, SOC or chipset product management or marketing.
  • Experience with marketing DSPs, NPUs, or other processors is bonus.
  • Technical Expertise: Background or knowledge of DSPs, DSP programming and applications in the latest AI/ML software and frameworks, tools, quantization, compilers e.g.
  • Executorch, LiteRT, TFLm, MLIR etc. used in embedded products.
  • Domain expertise and applications in Audio, Voice, Vision, radar and Lidar processing is beneficial.
  • Marketing Experience: Proven experience in technical or product marketing roles, with a track record of developing high-impact narratives that resonate with both technical and executive audiences.
  • Communication Skills: Exceptional written, verbal, and presentation skills, with the ability to simplify complex technical concepts into understandable and engaging content.
  • Strategic Thinking: An analytical and data-driven mindset with the ability to define and track key product marketing metrics and leverage AI in daily workflows to maximize efficiency.
  • Education: A bachelor's degree in engineering, computer science, or a related technical field is often preferred, or equivalent practical experience.
  • Candidate must be results driven, passionate, and showing high degree of personal initiative and ability to work independently, Travel : Occasional domestic and internation travel for customer tours, product promotions, event and conference attendance will be required.
  • Company Info Type: US The annual salary range for California is $154,000 to $286,000.
  • You may also be eligible to receive incentive compensation: bonus, equity, and benefits.
  • Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure.
  • Please note that the salary range is a guideline and compensation may vary based on factors such as qualifications, skill level, competencies and work location.
  • Our benefits programs include: paid vacation and paid holidays, 401(k) plan with employer match, employee stock purchase plan, a variety of medical, dental and vision plan options, and more.
  • We’re doing work that matters.
  • Help us solve what others can’t.

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Specialisation
Open roles at Cadence Design Systems
630 positions
Job ID
/job/SAN-JOSE/DSP-Product-Marketing-Manager_R54933

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