Staff Marketing Manager

What You'll Do

• Market & Opportunity Definition Develop a deep understanding of the target application space, including grid monitoring, behind-the-meter assets, DER, and electrification infrastructure, translating market trends and regulatory drivers into actionable opportunities.
• Develop clear market sizing (TAM/SAM/SOM), segmentation, and competitive positioning to guide investment decisions.
• Product & Solution Strategy Define product and system-level requirements based on customer and application needs, shaping roadmap and long-term investment priorities.
• Partner with engineering and product teams to drive trade-offs across performance, cost, and time-to-market.
• Business Ownership Build and own business cases, including revenue forecasts, pipeline development, and opportunity tracking.
• Identify lighthouse customers and strategic engagements to validate solutions and accelerate adoption.
• Customer & Ecosystem Engagement Engage directly with key customers (OEMs, partners) to validate needs and build long-term relationships that drive design wins.
• Act as a domain expert in customer interactions, translating system challenges into product solutions.
• Go-to-Market & Positioning Develop clear value propositions and messaging that translate technical capability into customer value across energy use cases.
• Lead product launches, sales enablement, and market engagement activities in collaboration with marketing and field teams.
• Cross-Functional Leadership Work across product lines, applications, software, and sales to align roadmap and execution.
• Provide structured market feedback to influence product development and strategy.
• Skills and Experience 6+ years’ experience in product marketing, product management, or business development within semiconductors, energy, or industrial systems.
• Proven ability to develop product strategy, roadmap, and business cases that drive revenue growth.
• Experience engaging with customers and ecosystem partners to identify needs and influence product direction.
• Technical background in electrical engineering or related field, with ability to engage on system architecture and trade-offs.
• Demonstrated leadership and ability to operate cross-functionally in a global organisation.
• Experience with commercialising software products preferred Understanding of energy markets including electric utilities, grid infrastructure, distributed energy resources (DER), energy storage, and electrification trends preferred.
• International travel will be required (15% of time) For positions requiring access to technical data, Analog Devices, Inc. may have to obtain export licensing approval from the U.S.
• Department of Commerce - Bureau of Industry and Security and/or the U.S.
• Department of State - Directorate of Defense Trade Controls.
• As such, applicants for this position – except US Citizens, US Permanent Residents, and protected individuals as defined by 8 U.S.C. 1324b(a)(3) – may have to go through an export licensing review process.
• We foster a culture where everyone has an opportunity to succeed regardless of their race, color, religion, age, ancestry, national origin, social or ethnic origin, sex, sexual orientation, gender, gender identity, gender expression, marital status, pregnancy, parental status, disability, medical condition, genetic information, military or veteran status, union membership, and political affiliation, or any other legally protected group.
• Job Req Type: Experienced Required Travel: Yes, 10% of the time Shift Type: 1st Shift/Days